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Who We Are ?

We Earned Our Place By Directing The Customers To The Right Car For Them, Representing The Brands Well Enough To Gain The Trust It Deserves.

About us.

Our Mission

Our mission is to provide world-class customer experience at every touchpoint while upholding trust and transparency.

Our vision

To become Egypt’s leading provider of premium products and premium services for individual mobility

Our Promise

Provide highly quality for our clients with affordable prices

Founders

Founders

Mr. Nour El Sherif Sr.

Dr. Mohamed El Sherif

Eng. Nour El Sherif Jr.

What We Do ?

Our History

From

1943 To 1955

Dodge and Simca is the beginning of our historical journey in 1943, by the opening of our first branch at Foad street.

1943 To 1955

From

1962 TO 1978

edford vehicles are a world-renowned lorry brand known to carry anything heavy during this period and varying from utility vehicles to a trustworthy four-wheel drive.

1962 TO 1978

From

1979 To 1983

Mercedes dominated the market with its well-crafted german automotive in the region making it the most famous luxury vehicle brand of the 80s.

1962 TO 1978

From

1991 TO 1993

Lada classic series has proven its Russian durability over the years. It became the best selling car around the globe once and still runs the streets of today’s Egypt.

From

1993 TO 1995

Daewoo baffled the drivers with its lasting mechanics and elegance. It is one of the most durable south Korean cars that wrestles with time to stay and look good.

SINCE

1994

Skoda which is known for its focus on value, We transitioned the local trust of ours to the international skoda to be one of Egypt’s most suitable cars since 1994. They offer VW-engineered cars for thousands of pounds less than the equivalent.VW has made Skoda one of Europe’s best-selling brands.

1962 TO 1978

SINCE

2010

Peugeot cars are mesmerizing with their unique and smooth look. Demonstrating great comfort with vast interior design and a silent petrol engine, made us present it. Egyptians appreciate these features and we knew that it would deliver the experience they sought

1962 TO 1978

SINCE

2013

Volvo is the best choice for those who look for safety. They invented a whiplash protection system and a curtain airbag to out best safety measurements in the industry. It certainly is one of the most fitting models to roam Egypt.

1962 TO 1978

SINCE

2013

In 2013, we saw Citroen as a good opportunity to side with our corporate brands because of Citroen’s innovative approach to automotive design and harnessing these values in the pursuit of luxury, with new solutions to the changing demands of customers at all ages.

1962 TO 1978

SINCE

2015

Jac is known for its strength and value through cost-efficient strategies. Jac is one of the smartest brands in terms of seeking the global best as the design of the interior is Japanese, the design of the exterior is Italian, and all of its technology comes from various parts of the world.

1962 TO 1978

SINCE

2015

SSANGYONG knows how to make one of the few cars that fit almost everyone in Egypt, with its durability, reliability that matches its value perfectly, making it one of the best candidates to stand in our branches along with our remarkable brands.

1962 TO 1978

SINCE

2017

Seat has been known in Egypt for a long time and it jumped back to the top with its latest models, making its cars the right choice for us to bring back to the Egyptian drivers under the trusted name.

1962 TO 1978

2021

Jetour joined us to become Nour Eldin ElSherif exclusive distributor of the brand in Egypt. Jetour produces brand-new, uniquely designed vehicles, with their dynamic and smart features that speak with elegance.

1962 TO 1978